In order to thoroughly implement the foreign trade strategy for optimizing imports and exports during the 13th Five-Year Plan of the country, put into practice the Action Plan of Foreign Trade for Optimizing Imports and Exports of Jiangsu Province (2016-2020) (Su Zheng Ban Fa [2016] No. 123), comprehensively promote the internationalized development of self-owned brands, and accelerate the cultivation of new competitive advantages in foreign trade, the Department of Commerce of Jiangsu Province chose through public appraisal the key international famous brands to be cultivated and developed by Jiangsu Province from 2017-2019 in the first half of 2017. After procedures including preliminary evaluation, review, examination and appraisal by the review meeting, and public notification, 360 brands have been chosen as the key international famous brands to be cultivated and developed by Jiangsu Province from 2017-2019, and Dongcheng brand has successfully passed review.

Dongcheng Company has redoubled its efforts to keep playing a demonstrating and leading role, further increase the core competitiveness of its brand, broaden its brand construction path, expand the export of brand products, make the “Dongcheng” a well-known brand in the international market, and make positive contribution to the optimization of imports and exports in the foreign trade of Jiangsu Province.